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PLATFORM PARTNER PROGRAM OVERVIEW
GPA now gives the option of owning and managing their own virtual switch. GPA’s prepaid switch platforms offer the most versatility and value – enabling our partners to be more competitive and profitable. GPA will provide all of the benefits of owning your own switch, without the investment, risk or responsibility of managing a complex and constantly changing debit switch platform. GPA will provide qualified candidates with all the raw materials to manufacture, distribute and manage a prepaid calling card platform, a turnkey system – available in one day.
 PLATFORM FACILITIES
GPA platform switching facilities are in Dallas, New York and Miami operating on state-of-the-art platforms from Lucent/Excel, Cisco and others. Our alliance partners offer prepaid calling platforms with complete call processing and debit accountability, unlimited network and service expandability, distributed switching architecture, international telephony support and a web based Windows interface.
PLATFORM COMPONENTS
There are four primary components to the GPA Platform Partner Program. The total of these components equals the cost of your platform.
| 1. | ORIGINATION – Also known as the “inbound leg”, is the costs associated with the toll-free (800) or local access numbers that the user calls to initiate a phone call. Origination costs range from .008 to .015 for local access and .01 to .02 for toll-free access (48 states). Origination from outside the continental US including Hawaii, Alaska, Puerto Rico, USVI and Guam is also available at very low costs. | | 2. | TERMINATION – Also know as the “outbound leg”, this is the cost to terminate (or transport) the call to the destination number (party receiving the phone call). Costs vary depending on what country and/or city within that country the call is being made too and all costs are subject to LCR (least cost routing). | | 3. | PLATFORM FEES – Also known as “switching fee”, this is a fee paid to GPA to use the virtual platform and pricing ranges from .003 to .0075 per switched minute depending on whether it is a domestic (US), Mexico or International minute. | | 4. | CUSTOMER SERVICE – If you wish GPA to handle your customer service, there will be a fee ranging between .001 and .003 cents per switched minute. You will be issued your own 800 number that will be answered in the name of your company. If you choose to do your own customer service, then this cost would not apply. |
 LCR (LEAST COST ROUTING)
GPA uses a least-cost-routing software program designed to route all calls over the least expensive routes. There are approximately 270 countries that your virtual platform has access to. For each of those countries we usually keep 4-6 carriers in line to terminate the traffic. Each call that comes into the platform will be first routed to the lowest cost carrier for completion. If that carrier is out of capacity or if that carrier has been disabled, then the call is routed to the next lowest cost carrier. This entire process takes only about one second and is continued until the call is completed. Actual LCR routing will determine your actual termination costs. Carriers may be disabled if they don’t meet the connectivity or quality minimums established by GPA.
LOCAL & 800 ACCESS
GPA offers nationwide 800 access numbers for all phone card programs and local access in most larger cities, which can allow you to offer even more minutes or earn even higher margins when using local access.
INTERNATIONAL ORIGINATION
We also offer ITFS (International Toll-Free Service) that would allow you to offer your end-users the ability to call from the US to other countries or from over 60 different countries to anywhere else in the world.
FRAUD CONTROL
Hackers’ account for millions of dollars in lost telecom revenues each month. GPA employs over 20 fraud control features, including the ability to disallow destination by country or continent or upon detection of invalid authcode attempts. GPA even offers a 24/7 automated 800 line where you simply enter the control number and pin to either activate or deactivate cards.
TRAINING
GPA provides free training in our New Orleans offices for all Platform Partners. This 1 1⁄2 day intensive schedule will focus on giving you the fundamentals of running your own switch and how to position your products strategically in the marketplace. We will extend to you our years of experience and special skills in running a prepaid platform.
• STRATEGY OF PLATFORM OPERATIONS
• DESIGNING & BUILDING RATE DECKS
• DECREMENT OPTIONS
• ACTIVATIONS & DEACTIVATIONS
• CUSTOMER SERVICE
• NOC ESCALATION
• MANAGEMENT & PROFITABILITY TOOLS AND REPORTS
POINT OF SALE ACTIVATION PROGRAMS
The GPA Virtual Switch program is fully integrated to support most POSA programs. Our system includes a direct interface for Verifone, KwikSystems & LDC terminals and includes full tracking of all transactions directly from the switch to the point of sale terminal. Our system computes and reports all product sales, commissions and discounts online.
BUILT IN MULTIPLE PRODUCTS FOR POSA
Our POSA system has already built-in the ability to offer multiple prepaid and stored value products from point of sale terminals. In addition to phone cards, you can offer prepaid wireless from AT&T, Verizon, Voicestream, Cingular, Tracfone, Alltel, Sprint and others, plus you can offer prepaid Internet and home phone (dial tone).
RECHARGABLE PHONE CARDS
Your GPA Virtual Switch will allow you to offer your customers rechargeable prepaid calling cards. We have several recharge options to meet virtually any personal or corporate need including auto-charge via credit card, recharge via swipe POS terminals and recharge by calling our customer service department.
AUTOMATED 800 ACTIVATION & DE-ACTIVATION HOTLINES
GPA was the first to introduce a 24/7 activation and deactivation hotline directly interfaced with our switch platforms. This is an important tool when you need to activate a single card or range of cards, but aren’t near your computer – it’s also highly useful if cards are lost or stolen as they can be deactivated by calling our 800 IVR system, entering the pin and control number and then having the card immediately turned off.
DIRECT TO RETAIL MANAGEMENT SOFTWARE
If you sell to retail stores, or have distributors that sell to retail stores, then you will appreciate this online software application that provides inventory control, online activation, personalized invoicing, agent or rep commissions, automatic fulfillment and tracking of every pin and card right down to the individual retail store locations. Plus, you can actually identify online which cards in which store have been sold so you can better service the retail locations.
DIRECT TO RETAIL ONLINE DISTRIBUTION SYSTEM
This module is designed for your sales reps or your distributors sales reps to enter their orders online. The system provides full-customized detail of all your products, including the card faces and posters. Allows the user to place orders online, automatically calculates the discounts (based on your instructions), creates the invoice and notifies your shipping department of the delivery instructions. We can even extend to you our preferred FedEx pricing. For additional information, visit www.gpadirect.net.
E-COMMERCE INTERNET SITE
Included in our Platform Partner Program is the creation and hosting of a fully functional website where all your cards can be sold. By selling direct to the consumer over the Internet you can dramatically increase your margins, earning the equivalent of up to 75% on domestic programs and an extra 20-25% on international programs. We will private label a site based upon GPA’s own Prepaidonline.com technology (www.prepaidonline.com)
1+ LONG DISTANCE
Platform customers may also take advantage of our switched long distance products offered on a wholesale basis from our carrier Telegenius. For additional details, visit .
MARKETING ASSISTANCE
GPA is known for it’s marketing expertise and considered by many to be the best in the business. We’ll not only show you how to build and manage your own prepaid platform but we’ll help you to market and sell! The more successful you are, the more successful we are! Whether it’s wholesale, retail, offline or online, there is nobody better than GPA. Let us prove it to you.
GRAPHIC ART DESIGN/PRINTING
GPA has it’s own full time graphic arts department that will assist you in the creativity, design and production of your card faces, posters and other marketing collateral including in-store POP materials. We are not in the printing business, but because of our volume can offer you some of the lowest pricing from reliable, quality printers.
IF YOU HAVE AN EXISTING PROGRAM
GPA can move your existing programs to your virtual switch. We would require authorization from you to move the 800 access numbers and customer service numbers if applicable. We would also need the pin files, with balances that we would then import under your account on our platform. The whole process can be accomplished in 2-3 days and faster if urgency is required.
TERMS & CONDITIONS
• PAYMENT TERMS – Platform customers are billed every Monday, for the previous Monday thru Sunday. Payment is due on Wednesday via wire transfer.
• DEPOSITS – A deposit equal to one week’s billing is required.
• MINIMUM WEEKLY VOLUME – The minimum weekly volume for platform customers can be adjusted to meet your needs and a ramp up period can be arranged.
CONTACT US:
GPA, Inc.
2901 Ridgelake Drive, Suite 209
Metairie, LA 70002
Voice: 888-750-1187
Fax: 888-590-1909
Email: virtual@gpa.net
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